super-curling & lifting mascara
WHY WE LOVE IT:
Curl Power!
It’s a roller for lashes! The eye-opening Hook ‘n’ Roll brush grabs, separates, lifts and curls…
while the instant curve-setting formula holds for 12 hours. Contains provitamin B5 and serin,
ingredients known for their lash-conditioning benefits.
- Water-resistant & easy to remove
- 87% said it gives long-lasting curl*
*Consumer panel survey on 31 women after 4 weeks
AWARDS:
Roller Lash mascara is the #1 best-selling Prestige Curling Mascara in the US*
*Source: The NPD Group, Inc. / U.S. Prestige Beauty Total Department/ Specialty, Makeup
Product Dollar Sales, Annual 2015 – Annual 2018
HOW TO APPLY
Such a pretty curl!
Ready for the hook & roll, gorgeous? Gently wiggle the wand from base of lashes to tip. Repeat
across your lashline, making sure to catch every last lash. Curls just wanna have fun!
BEAUTY TIP
For lashes that just wont quit, add a coat of They’re Real! Mascara.